Marketing Is About Starting A Conversation

Understanding Your Client Image IRYS Website

Marketing is about the psychology and behavior of consumers. Understanding who your clients are and what they value is the foundation of your marketing strategy.

Marketing is about starting a conversation. Finding out who someone really is, what their needs are and being able to provide the solution for them.

Learn what drives your buying decisions and what your clients value

Our mission is to help business owners focus their brand and business direction, identify their ideal clients buying behaviors, and develop the ability to communicate empathically through their client relations and marketing.​​

our team

Julie Bergeron

CEO and Chief Branding Strategist
Julie is solution oriented, innovative, strategic, customer focused, and an expert communicator. Understanding how to leverage product/service knowledge to connect to potential customers in order to drive sales is her specialty. She created IRYS Marketing Agency in 2018 out of the need for customized marketing to help local business owners grow their revenue.

Having worked in customer service, sales, management, and operations for over 20 years, Julie learned to personalize her presentation with each client or vendor she was dealing with to achieve maximum results.

Instead of offering generic content IRYS delivers individualized marketing strategies. Julie and her team help business owners identify their target audience and implement a value driven marketing strategy to attract them and increase the company's revenue.
Ermal Cela

Ermal Cela

Senior Graphic Designer and Website Manager
Ermal is an inbound marketer who always creates unique value for our customers. From his point of view, marketing is an art and a science, you have to be great at both to provide value.

His experience in different marketing and communication projects has given him the ability to create custom projects and fulfill our client needs in graphic design, video marketing, copywriting, website design and management, paid ads, brand strategy, and more.

Ermal is not only exceptionally creative, he is also a data-driven marketer. He uses analytics to measure and improve marketing campaigns and help our clients make strategic business decisions.

Suzanne Smither

Senior Content Writer
Suzanne believes in the power of clear, engaging communication to attract and build lasting relationships with customers.

Her long career as a journalist has introduced Suzanne to people with myriad personalities and occupations. Reporting for newspapers and magazines, she discovered the joys and sorrows of everyone from CEOs to celebrities to unsung heroes and made them come alive to readers. As the managing editor of a daily newspaper, she found out what it takes to keep a business thriving. As a freelancer, she learned how to impress clients with her efforts and gain their trust.

She loves to use her writing skills to help clients present themselves and their offerings in unique and effective ways.
Filone EJ finished-1

EJ Filone

Senior Web Developer and Hosting Manager
EJ is an expert in Cloud Computing, Business Development, Web Hosting, Hosted Voice, and Web Development with a Master’s Degree focused in Business Administration and Management. He has designed simple to complex websites for our clients that best represent their brands and marketing strategies.

He continuously conducts research on emerging trends within our clients' industries to shape the best solutions and strategies for them.
Arnav Kapoor

Arnav Kapoor

Senior SEO Manager
Arnav is a passionate SEO Manager with 8 Years of experience in organically promoting websites. Arnav worked with many large brands like H&M, Indian Airlines, etc. He is an expert of ON PAGE and OFF Page SEO and Content Marketing.

His expertise has helped increase traffic to our clients' websites exponentially for many years.
Satish G.

Satish G.

Senior Google and Social Media Ads Manager
Satish is a performance marketer with 10 years experience. He has worked for several agencies and Non profit organizations. He is an expert in Google Ads, Shopping Ads, and Facebook and Instagram lead generation campaigns.

His knowledge of the complexities of paid ads has brought successful lead generation campaigns for our clients for many years.

Free strategy session!